Digital marketing is everywhere in our lives. All the ads you see on social media, internet searches, even on your streaming TV channels are part of the digital marketing world. But it doesn’t stop there. Search engine optimization, email marketing, SMS/text marketing, and much more all fall under the umbrella of digital marketing. 

The digital marketing field will continue to grow rapidly into forms of marketing we haven’t even created yet. 

If you love being creative and helping businesses succeed, a Digital Marketing degree from Dominican University New York is the perfect place to start.

In the classroom, you’ll learn all the myriad forms of digital marketing, study how to create stunning ad campaigns, and learn to read the important metrics you need to gauge the success of your ad campaigns. 

The faculty for your Digital Marketing degree are not only academics, but industry leaders in their field. They’ll help you learn the mechanics of digital marketing, as well as the human side of marketing.  

The future is digital, and Digital Marketing supplies the money for growth. 

Your degree from Dominican University New York will prepare you for an exciting career in Digital Marketing.

Some of the courses in Digital Marketing concentration are offered through Dominican University’s partnership with LCMC, a national consortium of private colleges. These courses are designed by top academics, reviewed by industry leaders, and taught online–synchronously or asynchronously–by qualified faculty from other colleges within the LCMC consortium.

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Department Staff

Ivan Rudolph-Shabinsky, B.A., M.B.A., CFA

Ivan Rudolph-Shabinsky, B.A., M.B.A., CFA

Director of DBA, Assistant Professor

Carrie Boericke, BA, MA

Carrie Boericke, BA, MA

PHIT Project Manager and Assistant Professor

Russell Diaz, A.A.S, B.S., M.S.

Russell Diaz, A.A.S, B.S., M.S.

Chief Information Officer, Academic Technology Coordinator and Adjunct Instructor

Denise Dawkins Weir, MS

Denise Dawkins Weir, MS

Administrative Assistant, PHIT Internship Coordinator

Mary McLean-Hely

Mary McLean-Hely

Director of Online Education/Instructional Technologist, Interim Coordinator for Information Technology Program

Jovan Žigić

Jovan Žigić

Adjunct Professor

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